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Volume 19, Issue 5
1 May 1998
Journal of Business Strategy Cover Image for Volume 19, Issue 5
Review Article| May 01 1998

What Every Business Should Learn from MICROSOFT Available to Purchase

Sunny Baker
Sunny Baker
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Author & Article Information
Publisher: Emerald Publishing
Online ISSN: 2052-1197
Print ISSN: 0275-6668
© MCB UP Limited
1998
Journal of Business Strategy (1998) 19 (5): 36–41.
https://doi.org/10.1108/eb039961

A former Microsoft insider believes that Microsoft prevails not because of its ability to innovate but because of its capacity for covering all the bases.

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© MCB UP Limited
1998
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