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Volume 20, Issue 4
1 April 1999
Journal of Business Strategy Cover Image for Volume 20, Issue 4
Review Article| April 01 1999

Real Time Strategy: The Secret Formula Available to Purchase

Richard W. Oliver
Richard W. Oliver
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Author & Article Information
Publisher: Emerald Publishing
Online ISSN: 2052-1197
Print ISSN: 0275-6668
© MCB UP Limited
1999
Journal of Business Strategy (1999) 20 (4): 7–8.
https://doi.org/10.1108/eb040011

From the dawn of recorded business history, there has been a “secret formula” that every successful business leader has followed. Those who didn't know the formula, or those who chose to ignore it, were doomed to failure. That formula is, of course:

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© MCB UP Limited
1999
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