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Volume 21, Issue 1
1 January 2000
Journal of Business Strategy Cover Image for Volume 21, Issue 1
Review Article| January 01 2000

LINKING WEB SALES

Publisher: Emerald Publishing
Online ISSN: 2052-1197
Print ISSN: 0275-6668
© MCB UP Limited
2000
Journal of Business Strategy (2000) 21 (1): 28–33.
https://doi.org/10.1108/eb040056

Back when the Web was new, Lucent Direct saw how to fit a new sales channel into an existing business model.

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© MCB UP Limited
2000
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