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Volume 4, Issue 1
1 March 1983
Journal of Business Strategy Cover Image for Volume 4, Issue 1
Review Article| March 01 1983

Managing Change: How Dayton Hudson Meets the Challenge Available to Purchase

Kenneth A. Macke
Kenneth A. Macke
President and Chief Operating Officer of Dayton Hudson Corporation, Minneapolis, Minnesota
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Author & Article Information
Publisher: Emerald Publishing
Online ISSN: 2052-1197
Print ISSN: 0275-6668
© MCB UP Limited
1983
Journal of Business Strategy (1983) 4 (1): 78–81.
https://doi.org/10.1108/eb039011

The ability to manage change is an important challenge for any business, but a particularly critical one for a retailer—whose business is to serve as the purchasing agent for an ever‐changing consumer.

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© MCB UP Limited
1983
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