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Volume 8, Issue 2
1 April 1987
Journal of Business Strategy Cover Image for Volume 8, Issue 2
Review Article| April 01 1987

PLANNING FOR THE UNEXPECTED

Publisher: Emerald Publishing
Online ISSN: 2052-1197
Print ISSN: 0275-6668
© MCB UP Limited
1987
Journal of Business Strategy (1987) 8 (2): 44–49.
https://doi.org/10.1108/eb039199

Today's business climate is anything but predictable. This article describes how managers can develop a dynamic strategy by building flexibility, contingency, and hedging techniques into plans and operations.

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© MCB UP Limited
1987
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