Keywords: Co-creation
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Journal Articles
Journal of Business Strategy (2017) 38 (2): 25–32.
Published: 18 April 2017
... of crowdsourcing and mainly considers corporate value capture. The original contribution of this article is a set of strategies to sustain crowdsourcing platforms by taking a platform’s entire business model into account. Innovation Co-creation Open innovation Business model innovation Crowdsourcing...

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