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Keywords: Conceptual
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Journal Articles
Talent inside the diamond: a fluid, trifaceted framework for managing employees in knowledge-intensive workplaces
Available to Purchase
Journal:
Journal of Business Strategy
Journal of Business Strategy 1–20.
Published: 09 June 2026
... alone cannot sustain performance without explicit ethical alignment. Design/methodology/approach This is a conceptual paper. Conceptual synthesis extending the ability–motivation tradition ( Hammond et al., 2004 ) into an expertise–motivation architecture with the addition of an ethics axis...
Journal Articles
Content and the customer: inbound ad strategies gain traction
Available to Purchase
Journal:
Journal of Business Strategy
Journal of Business Strategy (2021) 42 (1): 3–12.
Published: 06 May 2020
... developed and grown into a unique strategy. © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only Social media Business strategy Conceptual Content creation Buyer persona Inbound marketing While there are several types of inbound marketing, we...
