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Keywords: Convergence/divergence
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Journal Articles
Journal of Business Strategy (2023) 44 (6): 335–343.
Published: 25 October 2022
... tools. Findings The authors provide propositions and strategies to help firms adapt their strategies to the demands of clients during crises. Originality/value This piece provides an accessible introduction to three design thinking strategies (general EDIPT model, convergence/divergence...

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