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Keywords: Cooperation
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Journal Articles
Benefits and barriers to coopetition in pharmaceutical SMEs: managers’ perspective
Available to Purchase
Journal:
Journal of Business Strategy
Journal of Business Strategy (2025) 46 (3-4): 53–69.
Published: 22 September 2025
...Ravine Jaice Ernst; Mário Franco Purpose Coopetition – cooperation between competitors – has gained prominence as a strategy for small and medium-sized enterprises (SMEs) to enhance their competitive position in the market. This study aims to analyse the viability of coopetition in SMEs...
