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Keywords: Corporate identity
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Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2010) 31 (4): 39–46.
Published: 06 July 2010
... Group Publishing Limited 2010 Corporate communications Brands Corporate identity Organisational change Corporate strategy In January 2007 at EMI's Abbey Road Studios in North London, the spiritual home of the Beatles experience and a shrine for many a music lover's pilgrimage, we...
Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2008) 29 (6): 36–43.
Published: 31 October 2008
... managements in their attempts to provide their guests with a different experience that effectively amalgamates hospitality and sports. © Emerald Group Publishing Limited 2008 Hospitality management Communication Corporate identity Hotels Sports Formal statements include mission...
Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2007) 28 (3): 12–22.
Published: 08 May 2007
... requests. Google refused to provide any information, citing the importance of user privacy, and has chosen to fight the subpoena in Federal Court (PRWeek, 2006) [3] . Corporate communications Corporate image Corporate identity Information media Public relations Stakeholder analysis...
