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Keywords: Crises
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Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2023) 44 (6): 335–343.
Published: 25 October 2022
...Ashten Duncan; Kevin Lehnert; Hollie Blagg Purpose Small business capabilities and customer interactions are particularly susceptible to market disruptions. Small businesses must pivot quickly to build or grow their capabilities and manage diverse strategies to deal with crises. This ability...
