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Keywords: Customer knowledge
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Journal Articles
Effective integration of artificial intelligence: key axes for business strategy
Available to Purchase
Journal:
Journal of Business Strategy
Journal of Business Strategy (2024) 45 (2): 107–114.
Published: 28 March 2023
... Alet can be contacted at: josep.alet@campus.eae.es © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Artificial intelligence Business strategy Business model Customer experience Customer knowledge AI integration Artificial intelligence (AI...
