... product recommendations and exceptional customer service. This case study aims to describe Chewy’s growth strategies and how the company can remain a market leader. Design/methodology/approach Using the customer value assessment tool, the authors examine Chewy’s value proposition, including service...

...Art T. Weinstein Purpose Customer-obsessed organizations put customers first, create exceptional value and enhance business performance. This paper aims to offer a framework for implementing the customer obsession construct. Design/methodology/approach Using relevant customer value literature...

... capabilities, market orientation, marketing innovation, customer value and financial performance. Each type comprises a certain number of indicators, measured in a five-position scale (1-very weak; 5- excellent). The explanation and operational measures are described in the next section. António...

... through senses and satisfaction from their interaction with an amazing group of employees. © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Customer experience Customer value Wine tourism Territorial marketing Pine and Gilmore model Winery sector...

... via a customer value analysis. Design/methodology/approach Using the customer value funnel, Walmart’s market environment, organizational factors, customer perceptions and business performance are examined. An exploratory survey collected data from South Florida residents on awareness and interest...