... to quickly adapt and formulate strategies is necessary to help small businesses maintain sales and continue to engage with their clients, especially in light of disruption and crises. This work uses design thinking strategies to provide insight into how businesses can navigate such disruptions. Design...

..., the purpose of this paper is to frame a design-driven approach to plan and execute a digital transformation. Design/methodology/approach This study pivots on an in-depth case study of a large Italian firm in the fashion sector that adopted design thinking to craft its digital transformation strategy...

...Cheryl Nakata; S. Cem Bahadir Purpose The purpose of this study is to determine how design should be managed to develop truly innovative products and services. Three management levers were examined: design leadership, design inclusion and design thinking. Design/methodology/approach The study...

...Amir Bahman Radnejad; Michael F. Ziolkowski; Oleksiy Osiyevskyy Purpose This paper aims to expand the understanding of the design thinking (DT) field and provides evidence that DT as an innovation mindset centered on user/human needs is able to lead enterprises to the development of radical...

...Tulsi Jayakumar; Krishnakoli Das; Neelesh Srivastava Purpose This paper aims to understand how non-governmental organisations (NGOs) can use design thinking (DT) as a strategic tool to improve organisational and societal outcomes. Design/methodology/approach The paper applies a case study...

...Mark Lewis; Scott Hayward; Rob Hornyak Purpose The purpose of this paper is to show how design thinking can be a useful approach for helping interorganizational partnerships create higher levels of value creation for both parties. By integrating concepts related to human cognition, contracts...