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Keywords: Digitization
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Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2024) 45 (6): 421–429.
Published: 19 July 2024
...Philippe Rebière; Olivier Braun Purpose The purpose of this paper is to explain to what extent digitization is an opportunity to international development of the firm by drawing on the international expansion of the French Decathlon group. The retailer and manufacturer have adopted a number...
Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2024) 45 (2): 124–132.
Published: 29 November 2023
..., a statistical classification of economic activities in the European Community. This study included 10 countries outside the European Community. The sample collects information on five core enterprise capabilities (agility, innovativeness, active ecosystem play and digital/sustainability maturity, flexible work...
