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Journal Articles
Measuring the value of online communities
Available to Purchase
Journal:
Journal of Business Strategy
Journal of Business Strategy (2014) 35 (1): 29–42.
Published: 14 January 2014
... communities. The paper uses a framework already tested in the charity sector by Z/Yen Group and applies it in the online community space. © Emerald Group Publishing Limited 2014 Measurement Metric Value Network Community Social media Online community Forum Online Statistic...
