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Keywords: Logic
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Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2008) 29 (6): 4–13.
Published: 31 October 2008
...Brane Kalpič Purpose The strategic thinking behind numerous M&As is: “bigger is more important than better”. Such logic is also followed in the growth strategies of many players who believe that increasing scale via M&As will bring sustainable competitive advantage and generate above...
