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Keywords: Non‐cost‐based strategies
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Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2012) 34 (1): 47–49.
Published: 28 December 2012
... from scratch”, Harvard Business School reprint 9‐801‐354, Harvard Business School, Boston, MA, October 29. Greenberg , P. (n.d.), Why JetBlue Will Be Different , MSNBC , New York, NY . Cost‐based strategies Non‐cost‐based strategies Unemployment Imagination Labor cost United...
