Keywords: Objectives
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Journal Articles
Journal of Business Strategy (2007) 28 (6): 25–28.
Published: 06 November 2007
... that organizational responses to issues are focused on a single objective, which is aligned with overall strategy, which addresses the issue in a manner which is clear, unambiguous and easily communicated, and which has proper support from top management. Findings It is too easy to develop an issue...

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