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Keywords: Personalization
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Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2022) 43 (3): 148–156.
Published: 08 February 2021
...Mark Lehrer; Stefan Schmid Purpose For firms that depend on personalized management as a key element of their competitive advantage, maintaining personalized management in the face of sustained growth presents a particular challenge. The purpose of this paper is to examine how firms...
