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Keywords: Portfolio models
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Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2014) 35 (5): 23–30.
Published: 09 September 2014
... planning, but it has also diminished the value of some of the classic tools used in strategy formation in the past, such as portfolio models. Design/methodology/approach – The shortcomings in applying portfolio models from the past to today’s business environment are discussed, providing a basis...
