Keywords: Quality
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Journal Articles
Journal of Business Strategy (2005) 26 (5): 29–32.
Published: 01 October 2005
... to decisions in everything from product design to evaluating goods that are designed, manufactured, displayed, or sold. Design/methodology/approach The approach to honing a “quality instinct” involves developing visual literacy – learning to look at art – and moving on to learning to discern...
Journal Articles
Journal of Business Strategy (2004) 25 (2): 23–28.
Published: 01 April 2004
..., as for example in determining the unit of charging. In addition, services tend to be more variable in quality because they are impacted by unique customer needs and environment. Thus, a framework for taking into account quality differences (risks) is integral to the price structure. Pricing Services Quality...

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