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Keywords: Shifting demographics
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Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2019) 40 (6): 3–8.
Published: 08 October 2019
... globalization; the internet of things; corporate business model; uncertainty; privacy, big data and alternative data; and shifting demographics. The communication function has been central to this transformation. Design/methodology/approach The corporate communication international (CCI) studies have...
