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Keywords: Social networking
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Journal Articles
The value of weak connections
Available to Purchase
Journal:
Journal of Business Strategy
Journal of Business Strategy (2011) 32 (5): 51–53.
Published: 06 September 2011
... a destination for all potential users including non‐customers; and embrace weak connection technologies such as internet networking and devote sufficient resources to make your organization stand out. Often this means devoting a full‐time person to social networking. Originality/value This article...
