Keywords: Specialty care
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Journal Articles
Journal of Business Strategy (2024) 45 (1): 58–71.
Published: 13 February 2023
...Justin Jahn; Sabine Bohnet-Joschko Purpose This study aims to explore the rise of virtual specialty care startups and understand how the ventures leverage digital services to create a new market space. Given the high level of competition in an established industry like health care, the authors...

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