Keywords: Specialty food and beverages
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Journal Articles
Journal of Business Strategy (2024) 45 (4): 247–252.
Published: 17 August 2023
... of the market for specialty food and beverages, we developed a questionnaire focused on capturing important aspects of firms’ strategic orientation and performance. We used a mailing list of 600 coffee roasters that had participated in roasting courses at the internationally acknowledged and SCA-accredited...

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