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Keywords: Strategic discipline
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Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2020) 41 (4): 3–9.
Published: 21 June 2019
...Mark Lehrer; Stefan Schmid Purpose The purpose of this paper is to develop the hitherto unexplored concept of strategic discipline. Design/methodology/approach Three fairly iconic firms of the Germanic Mittelstand (ALDI, Stihl and Hipp) are examined. The meaning and relevance of strategic...
