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Keywords: Surveys
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Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2010) 31 (1): 56–58.
Published: 05 January 2010
... with their customers and media companies seeking to develop new business models. The article includes the findings from a proprietary survey of new media usage among 2,100 US households. Design/methodology/approach In this article, the author leverages the findings from a proprietary survey of new media...
Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2007) 28 (2): 48–56.
Published: 06 March 2007
...Paul M. Sanchez Purpose Leading organizations invest large amounts of time, energy, and financial resources in conducting employee surveys. Through Mercer Human Resource Consulting's work on more than 1,000 survey projects, ten key areas within the survey process have been identified...
Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2005) 26 (6): 19–29.
Published: 01 December 2005
.... This survey has been published biennially ever since 1999. We selected the top companies by market capitalization from national indexes (e.g. CAC 40, DAX 30). Each of the 294 companies was rated individually in order to produce a country average, from which we generate a European average. The weighted rating...
