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Keywords: Value profile
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Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2015) 36 (2): 25–33.
Published: 20 April 2015
... of product value that may define it for a consumer: © Emerald Group Publishing Limited 2015 Innovation SMEs Value creation Cultural innovation Technological innovation Value profile Although the relationship between customers and value propositions is a key factor for achieving...
