Keywords: case study
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Journal Articles
Journal of Business Strategy (2026) 47 (1): 52–70.
Published: 12 November 2025
...Christine Wowerath Purpose This study aims to determine how the goal-setting framework of objectives and key results (OKRs) can enhance integrative strategy implementation. Design/methodology/approach A case study of one of Europe’s leading financial services and debt collection companies...
Journal Articles
Journal of Business Strategy (2024) 45 (2): 89–97.
Published: 21 March 2023
... qualitative case study of a large financial services joint venture co-owned by a Latin American state bank and a European financial company. Findings The authors found that over time, budgeting and strategic planning had intertwining use to guide strategic decisions, but unexpectedly, strategic planning...
Journal Articles
Journal of Business Strategy (2024) 45 (1): 41–47.
Published: 26 January 2023
...Michael Benedic Purpose This paper aims to explore how small businesses can strategically leverage hybrid work to strengthen the satisfaction of their employees and managers, their attractiveness, and ultimately their competitiveness. Design/methodology/approach Single case study: MANAG...
Journal Articles
Journal of Business Strategy (2023) 44 (5): 266–276.
Published: 16 August 2022
..., especially in the service sectors of emerging markets. Therefore, this study aims to examine how business managers accomplish strategic renewal through digital transformation in emerging markets. Design/methodology/approach The authors conducted a longitudinal single case study of a leading business firm...
Journal Articles
Journal of Business Strategy (2023) 44 (1): 30–36.
Published: 31 December 2021
...Michael Benedic Purpose This paper aims to explore how social media can be used strategically for delivering new services in a small- and medium-sized enterprise (SME) context. Design/methodology/approach Single case study: CONSULT+ (pseudonym), a consulting firm specialized in change...
Journal Articles
Journal of Business Strategy (2022) 43 (6): 339–349.
Published: 03 October 2021
... on a qualitative multiple case study of five retailers with a global reach currently implementing an omni-channel business model. Findings This research sheds light on three main issues encountered by retailers and the different underlying decisions when moving toward an omni-channel business model. The first...
Journal Articles
Journal of Business Strategy (2022) 43 (3): 168–174.
Published: 11 January 2021
.... Design/methodology/approach This work adopts a case study approach as a research design (Yin, 2015). In particular, the study is set up as a single in-depth case study in a holistic design (Yin, 2013). The data consists of a total of nine extensive interviews with employees of Bosch’s BMI unit, as well...
Journal Articles
Journal of Business Strategy (2021) 42 (2): 106–115.
Published: 14 May 2020
... to full attribution to the original publication and authors. The full terms of this licence maybe seen at http://creativecommons.org/licences/by/4.0/legalcode Digital transformation Insurance Product innovation Entrepreneurship Case study Cyber risk Since the first insurance contract...
Journal Articles
Journal of Business Strategy (2020) 41 (3): 45–55.
Published: 16 December 2019
... differences exist. Furthermore, a case study was conducted with an IT service provider from the banking sector in which 12 qualitative interviews with intrapreneurs were held and used to summarize the differences between projects and intrapreneurship initiatives from the intrapreneurs’ point of view...
Journal Articles
Journal of Business Strategy (2021) 42 (3): 177–187.
Published: 22 November 2019
... limitations/implications Inductive case studies yield results that require quantitative validation. The insights on business model transformation and M&As from this study were obtained within the context of data-intensive firms. Practical implications When formulating a growth strategy through M...
Journal Articles
Journal of Business Strategy (2020) 41 (6): 39–47.
Published: 11 November 2019
... gap in public sector organizations. Design/methodology/approach The research adopted a qualitative research design, particularly, a case study research design approach as an ideal tool to conduct a holistic and in-depth survey of the trends in strategy execution in the public sector. Findings...
Journal Articles
Journal of Business Strategy (2021) 42 (1): 59–68.
Published: 07 November 2019
... is a much less promising path to market dominance than it once was. Heejin Woo is the corresponding author and can be contacted at: hwoo@fullerton.edu © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only Business model Bundling Case study...
Journal Articles
Journal of Business Strategy (2019) 40 (4): 44–52.
Published: 09 November 2018
..., from a business strategy perspective. Design/methodology/approach The study is characterized by privileged access and richness of data. A case study design was used to explore the results. Data include interviews, observations in workshops, material produced in workshops and personal field notes...
Journal Articles
Journal of Business Strategy (2018) 39 (6): 21–28.
Published: 22 October 2018
... approaches. Design/methodology/approach A single case study of, ALPHA (pseudonym), a multinational company that combined an integrated strategy and the creation of a lean structure with the full potential of social media. Findings To take on the challenges of energy transition, ALPHA has implemented...
Journal Articles
Journal of Business Strategy (2017) 38 (5): 27–34.
Published: 18 September 2017
... and create derivative works of this article (for both commercial & non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this licence may be seen at: http://creativecommons.org/licences/by/4.0/legalcode Case study Dynamic capabilities...
Journal Articles
Journal of Business Strategy (2016) 37 (5): 22–31.
Published: 19 September 2016
... through the case study of hypothetical luggage company Packright. Findings Five meta-models with differing foci are illustrated as an accessible and provoking framework that provides a new logic to classifying, experimenting and prototyping business model designs. Practical implications These five...
Journal Articles
Journal of Business Strategy (2015) 36 (6): 13–21.
Published: 16 November 2015
... research and conceptual lacunas. Design/methodology/approach – Ideas and conclusions of this paper are based on the authors’ experience as well as on evidence from a qualitative case study conducted at a small- and medium-sized enterprise (SME) and one of its key larger partners. Findings...

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