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Keywords: Alasdair MacIntyre
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Journal Articles
Journal:
Journal of Communication Management
Journal of Communication Management (2014) 18 (2): 131–145.
Published: 29 April 2014
...Steve Mackey Purpose – The purpose of this paper is to critiques corporate public relations from the perspective of philosopher Alasdair MacIntyre. Design/methodology/approach – It uses an essay format. Findings – The essay is critical of proposed “communitarian-style” initiatives...
