...Jana Brockhaus; Ansgar Zerfass; Antonia Rüth Purpose The study explores how top managers, middle managers and employees in large companies perceive corporate communications and the activities of communication departments in their organizations. This knowledge helps communication leaders to gain...

... Organizational communication Corporate communication Strategic communication Communication strategy Communication management Communication goals Communication department Persuasion what we label as organized persuasive communication (OPC), a generic short-hand term used in this article to refer...

... the strategic management literature about management tools as a means to support and facilitate organizational decision-making. The second part reports on a survey among 125 communication practitioners in corporate communication departments about the use of 32 tools for the analysis, planning, implementation...

... 2020 Emerald Publishing Limited Licensed re-use rights only Branding Organisational culture Organisational identity Organisational communication Materiality Communication department In this article I contribute to both science communication and communication management literatures...

... is relevant because different internal and external interest groups of HERIs have differing and often conflicting expectations of what and how the organization should communicate. First, it is likely that the ongoing growth and professionalization of HERI communication departments lead to organizational...

...Ansgar Zerfass; Sophia Charlotte Volk Purpose The purpose of this paper is to clarify and demonstrate the core contributions of communication departments to organizational success beyond traditional ideas of messaging or information distribution. The main aim is to develop a better understanding...

... beyond the western world. © Emerald Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only Social media Public relations Relationship management Communication department Various studies have assessed public relations (PR) education (Aldoory and Toth, 2000...

... Licensed re-use rights only Branding Public sector Communication department Public diplomacy This paper analyses the communication management of the Swedish and Norwegian Governments during the 2015-2016 refugee crisis. It does so in the context of recent debates into public diplomacy (PD...