...Anne-Marie Cotton; Hélène Boulanger Purpose The European External Action Service (EEAS) is a relatively new diplomatic service established in 2010. In previous analyses, the authors noted a dominance of security and foreign policy messages emanating from the EEAS, demonstrating the European Union...

... as an external factor also influences communication messages, relationships and national approaches to public relations (Kent and Taylor, 1999 , p. 19). Public relations Globalization European Union The study of relationship management has become one of the most important research topics in public...

... to battle against an ingrained cynicism in the press corps. This paper argues that classic communications strategies can be honed and adapted to the new Europe, and that PR has a duty to help Europe’s citizens understand the maze that is the European Union. Challenges facing the EU institutions in dealing...

... NGOs are, in e ect, the political analogues of that other highly successful late 20th institution, corporations, sharing not only their strengths, but also their weaknesses. KEYWORDS: NGOs, politics, political parties, organisation, Britain, United Nations, European Union Robert Blood Robert Blood...

..., resources, capacities and organisation, as well as identifying the change agents in their organisational environment. © MCB UP Limited 1999 European Union Interest groups Lobbying Journal of Communication Management Volume 4 Number 1 Academic papers The future of EU-level interest...

... not be limited by national frontiers but should relate to need and to the geographical area — be it multi‐state, European, intercontinental or just local — wherever the message needs to be put across. The Amsterdam Treaty, once it is ratified, presents Europe with major challenges. The European Union (EU) must...