... in developing critical thinking, and ethical, socially responsive and reflective graduates. Experiential learning as a pedagogy in PR education is well established in several qualifications across the globe. Experiential learning, through hands-on projects and authentic applications, bridges the gap between...

...Dalien René Benecke Purpose The purpose of this conceptual paper is to reflect on the value and influence experiential learning as a pedagogical approach had on me as a PR educator at a university in South Africa to ensure inclusivity and relevance of PR qualifications. The value of reflective...

...Dalien René Benecke; Rose‐Marie Bezuidenhout Purpose This paper seeks to present a view on the experiential learning practices in public relations education in South Africa. The focus of the study on which the article is based is to identify the view of the educators on experiential learning...