...) x 2 (internal compatibility: incongruent vs. congruent leadership) between-subjects experimental design. Participants were randomly assigned to read one mock-up Associate Press news article on a hypothetical retail company addressing environmental justice. The research team scripted the news...

... focus groups. A subsequent experimental study assesses the consequences of issue response strategies for corporate reputation and legitimacy and examines to what extent this relationship can be explained by skepticism while taking issue phase into account. Findings Although most issue communication...