... for, by identifying forms of appreciation and by stressing the contribution of communication professionals in meeting these expectations. Design/methodology/approach The results base on three focus groups conducted in January 2023 with employees without leadership responsibility working in large Austrian...

... focus groups. A subsequent experimental study assesses the consequences of issue response strategies for corporate reputation and legitimacy and examines to what extent this relationship can be explained by skepticism while taking issue phase into account. Findings Although most issue communication...