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Journal Articles
Theoretical orientations of higher education public relations educators in Europe and implications for pedagogy
Available to Purchase
Journal:
Journal of Communication Management
Journal of Communication Management 1–22.
Published: 19 January 2026
...Raluca Moise; Michał Chmiel Purpose The present article investigates the theoretical orientations of public relations educators and their implications for public relations pedagogy. Building on previous research that revealed a lower perceived value of public relations higher education (HE...
