...Katharina Wolf; Catherine Archer; Syafiq B. Assegaff; Joseph Nalloor Purpose This study challenges the social media-centric view of influencers, arguing that health communication benefits from diverse strategic influencers beyond commercial figures. Trust, credibility and cultural resonance...

..., stress and anxiety will improve overall employee well-being and, in turn, enhance organizational resilience. Moreover, this paper builds upon health communication interventions such as stress inoculation training and organizational communication theory, namely affective events theory. We propose...

... application to health communication campaigns. By understanding various public communicative actions (e.g. information sharing and forwarding) based on their problem-solving situations, practitioners can tailor their approaches for more effective engagement (Chen et al., 2017). Prior research has...

... by exploring the mediating impacts that situational factors have on health communication behaviors and extend existing literature by differentiating the separate effects of information seeking source types on situational variables. Study findings provide practical implications for public health professionals...

...Taylor S. Voges; Yan Jin; LaShonda L. Eaddy; Shelley Spector Purpose The purpose of the study is to provide insights on the COVID-19 pandemic communication from the lessons learned by health communication executives—how they perceived the COVID-19 pandemic and recommend preparing for communication...

...). Consistent and repetitive health communication fostering people's well-being, a sense of belonging and trust has the potential to cut through the noise and promote effective and sustainable behaviour change (Porat et al., 2020). In addition, people are motivated by common goals and a set of shared...

... Communication strategy Health communication This article chronicles the approaches to, impacts of and reflections on the Covid-19 pandemic for professional communicators [ 1 ] in the English National Health Service (NHS). The research covers the first 90 days of the pandemic, from the beginning of March...

... 2019 Emerald Publishing Limited Licensed re-use rights only Communication strategy Health communication Marketing communications Persuasion From the 1970s to the 1980s, scholarly discussions in the field of public relations evaluation and measurement research started to evolve...

... search results on Google (UNPAD, 2016). Related to vaccine and health communication, monitoring the issue showed that if the authorities do not understand the handling of issues that threaten the community, let alone issues related to health, they can develop very quickly (Luoma-aho et al., 2013...

... Control, 2010). Social media Campaigns Strategic communication Health communication In 2013-2014, CCFSC engaged in an academic-community partnership to design, implement, and evaluate a new theory-based communication campaign: It’s My Time (#MyTime) designed to decrease rates of CxCa...

... Authority communication Health communication Communication Health and safety Finland The central role of public relations and communication with stakeholders during times of crises has previously been established (Coombs, 1999 ; Coombs and Holladay, 2008 ; Reynolds, 2006 ; Rowan, 1991...