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Keywords: Image
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Journal Articles
Journal:
Journal of Communication Management
Journal of Communication Management (2022) 26 (1): 84–97.
Published: 10 September 2021
...Paweł Koniak; Wojciech Cwalina Purpose The goal of the research was to check whether the sender communicating in an ambiguous manner can gain the benefits in three aspects: perception of his or her image, evoking agreement with issue stand and intention to support him or her in the election...
Journal Articles
Reputation spillover: corporate crises’ effects on country reputation
Available to Purchase
Journal:
Journal of Communication Management
Journal of Communication Management (2018) 22 (1): 96–112.
Published: 05 February 2018
..., how recipients attribute crisis responsibility and reputational damage to the home country. Additionally, the paper investigates if pre-crisis country image can buffer negative effects of the crisis for the country. Design/methodology/approach The authors hypothesize that the strength of actor...
Journal Articles
Deterrence by public diplomacy: The negative dimension of international political communication
Available to Purchase
Journal:
Journal of Communication Management
Journal of Communication Management (2017) 21 (4): 342–354.
Published: 06 November 2017
... to this concurrence of opposing images it aims to communicate. It further illustrates that this negative dimension not only challenges the understanding of public diplomacy, but at the same time exemplifies a communicative predicament which, it is argued, cannot be solved satisfactory and requires a trade-off between...
Journal Articles
Ethics and PR
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Journal:
Journal of Communication Management
Journal of Communication Management (2002) 6 (4): 308–310.
Published: 01 October 2002
... . KEYWORDS: ethics, leadership, strategy, communication, truth, image Harvey Thomas 23 The Service Road, Potters Bar, Herts EN6 1QA, UK; Tel: +44 (0)1707 649910; Fax: +44 (0)1707 662653; E-mail: harvey@hthomas.net In a television discussion on ethics and morality last year, a fellow panellist kicked o...
Journal Articles
No entity without identity — Communications strategies of corporate Germany in the early 1990s
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Journal:
Journal of Communication Management
Journal of Communication Management (1998) 2 (3): 251–257.
Published: 01 January 1998
... stakeholder value debate. While the market's Top 30 effectively operate as stakeholders, they position themselves for the most part as shareholder‐focused. A successful identity and image policy is characterised by a mindset which interprets identity as a process and image as the benefit to all stakeholders...
