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Keywords: Information seeking
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Journal Articles
Classifying environmental publics: a public segmentation framework to predict climate change-related information seeking and activism
Available to Purchase
Journal:
Journal of Communication Management
Journal of Communication Management (2025) 29 (4): 456–470.
Published: 14 March 2025
... environmental publics and their information seeking on climate change and engagement in environmental activism, both online and offline. Originality/value The study provides a segmentation framework for conceptualizing environmental publics and examines the relationships between environmental publics...
