Keywords: Learning
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Journal Articles
Journal of Communication Management (2011) 15 (1): 55–69.
Published: 15 February 2011
...Dalien René Benecke; Rose‐Marie Bezuidenhout Purpose This paper seeks to present a view on the experiential learning practices in public relations education in South Africa. The focus of the study on which the article is based is to identify the view of the educators on experiential learning...
Journal Articles
Journal of Communication Management (2008) 12 (3): 192–203.
Published: 25 July 2008
... for managers to move beyond schadenfreude to secure genuine learning and competitive advantage from the adverse experiences of others. Findings Whereas many industry “award winning” cases are self‐serving and prone to wisdom after the event, there is a growing body of authoritative case‐books...
Journal Articles
Journal of Communication Management (1997) 1 (4): 399–407.
Published: 01 February 1997
... to joining BT, Steve worked as a marketing services manager for a small firm providing specialist products and services to the UK export community. ABSTRACT KEYWORDS: change, resources, consultancy, professionalism, BT measurement learning, Intranet, This paper reviews the way in which employee communication...

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