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Keywords: Multicultural public relations
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Journal Articles
The dire need for multiculturalism in public relations education: An Asian perspective
Available to Purchase
Journal:
Journal of Communication Management
Journal of Communication Management (2003) 7 (1): 54–70.
Published: 01 January 2003
.... It is time for educators to integrate experiences from other continents into the PR body of knowledge, thereby building PR curricula that contribute to training truly multicultural PR professionals. KEYWORDS: public relations in Asia, multicultural public relations, multicultural public relations education...
