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Keywords: Nonprofit
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Journal Articles
Journal:
Journal of Communication Management
Journal of Communication Management (2013) 17 (1): 75–91.
Published: 08 February 2013
..., 2011). Relationship management Organizations Public relations Relationship stress Cultivation strategies Organization‐public relationship Advocacy Nonprofit Research has revealed strategies for cultivating strong relationships with key publics (e.g. Bortree, 2010 ; Gallicano, 2009...
