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Keywords: Public relationship
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Journal Articles
Journal:
Journal of Communication Management
Journal of Communication Management (2005) 9 (1): 14–27.
Published: 01 March 2005
...Samsup Jo; Linda Childers Hon; Brigitta R. Brunner Given the link between quality relationships and supportive behaviours among organisations and publics, it is not surprising that public relations scholars and practitioners have turned their attention to trying to measure public relationships...
