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Keywords: SME communication
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Journal Articles
Journal:
Journal of Communication Management
Journal of Communication Management (2004) 8 (2): 197–210.
Published: 01 April 2004
... IABC Foundation study into public relations practices and needs of small enterprises in the USA. © Emerald Group Publishing Limited 2003 Public relations SME businesses Public relations practices SME characteristics SME communication UK‐US comparisons The forgotten sector: Uncovering...
