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Keywords: Social responsibility
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Journal Articles
Do information disputes work: the effect of perceived risk, news disputes and credibility on consumer attitudes and trust toward biotechnology companies
Available to Purchase
Journal:
Journal of Communication Management
Journal of Communication Management (2023)
Published: 19 December 2023
.... This study aims to contribute to corporate science communication and social responsibility research by examining how media source credibility, news disputes, perceptions of risk, and pre-existing attitudes toward an issue (gene editing) ultimately impact individuals' attitudes toward a biotechnology company...
Journal Articles
The evolution of an idea: Charting the early public relations ideology of Edward L. Bernays
Available to Purchase
Journal:
Journal of Communication Management
Journal of Communication Management (2011) 15 (3): 223–235.
Published: 02 August 2011
... at large had to be informed, coerced, tricked, or seduced to accept that course of action “in the name of the public good” (Lasswell, 1927 , p. 5). Public relations Propaganda Publicity Public opinion Segmentation Edward Bernays Social responsibility United States of America In 1923...
Journal Articles
Non‐governmental organisations, ethics and corporate public relations
Available to Purchase
Journal:
Journal of Communication Management
Journal of Communication Management (2004) 8 (4): 366–371.
Published: 01 October 2004
... consensus around the common good and common interest. It discusses the impact of those changes on the position of companies in the public debate, and draws from the growth of intangible assets in companies’ book value. NGOs Intangible assets Opinion factor Economics of opinion Social responsibility...
Journal Articles
The current situation of the conception of stakeholders in German industry
Available to Purchase
Journal:
Journal of Communication Management
Journal of Communication Management (1998) 2 (3): 230–235.
Published: 01 January 1998
...: forestry, wood technology, nature and environmental protection and the science of business management. ABSTRACT KEYWORDS: stakeholder, shareholder, German industry, enterprises, social responsibility The following paper presents current trends of stakeholder and shareholder value concepts in German...
