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Keywords: Terminology
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Journal Articles
Towards a new terminology: Optimising the value of issue management
Available to Purchase
Journal:
Journal of Communication Management
Journal of Communication Management (2003) 7 (2): 140–147.
Published: 01 April 2003
...Tony Jaques Most issue management practitioners and scholars accept that issue management has progressed substantially over 25 years, from primarily a reactive crisis prevention tool to a maturing strategic management discipline. But the terminology used within issue management to define...
