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Keywords: Trade association
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Journal Articles
Journal:
Journal of Communication Management
Journal of Communication Management (2005) 9 (3): 256–266.
Published: 01 September 2005
...Eva Collins; Juliet Roper This paper draws on and extends corporate political strategic theory through examination of how trade associations were used in reaction to ratification of the Kyoto Protocol in New Zealand. It is well established that firms can influence the legislative and regulatory...
