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Journal Articles

Influencers as strategic communication sources: impact of their characteristics on consumer purchase intentions – a meta-analytic structural equation model

Srishti Bachwani, Anubhav Mishra, Moutusy Maity
Journal: Journal of Communication Management
Journal of Communication Management (2025) 29 (4): 471–493.
https://doi.org/10.1108/JCOM-09-2024-0167
Published: 31 March 2025
...@iiml.ac.in 28 09 2024 20 12 2024 03 03 2025 06 03 2025 © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Social media influencers Influencer communication Para-social relationship Purchase intention Trustworthiness...
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Journal Articles

A question of quality: perceptions of internal communication during the Covid-19 pandemic in Germany

Sarah Ecklebe, Natascha Löffler
Journal: Journal of Communication Management
Journal of Communication Management (2021) 25 (3): 214–232.
https://doi.org/10.1108/JCOM-09-2020-0101
Published: 10 June 2021
... internal communication during the Covid-19 pandemic has on trustworthiness, commitment and satisfaction as subdimensions of EOR. This research will benefit internal communication managers by offering a better understanding of the communication aspects that are most valued by employees during times...
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