... ; Cornelissen, 2023 ; Falkheimer et al., 2016 ; Zerfass and Link, 2022). Nevertheless, communication professionals are frequently confronted with the challenge of legitimizing their activities within their organization and proving their contribution to value creation in business terms (Andersson...

... by interviewing direct stakeholders. It is also one of the few studies in the field that analyzes strategic communication of foundations. Thus, this study adds methodological, theoretical and practical knowledge to foundation communication, value-creation and strategic communication management. Scholars...

...Ansgar Zerfass; Jeanne Link Purpose The question of whether and how communication departments contribute to organizational value creation has rarely been addressed in research. Such evidence is crucial, however, as communications compete internally with other functions (e.g. marketing and human...